Home News Once Human is a big hit at Steam Next Fest, but wishlists are a drop in the bucket

Once Human is a big hit at Steam Next Fest, but wishlists are a drop in the bucket

Author : Ellie Feb 07,2025

NetEase's upcoming third-person shooter, Once Human, boasts over 15 million global pre-registrations, highlighting its success at Steam Next Fest. However, a closer look reveals a significant difference between its mobile and PC performance. While pre-registrations are impressive, only 300,000 of these are Steam wishlists.

NetEase's strategy of prioritizing a PC release, despite its mobile-centric history, reveals the challenges of achieving comparable discoverability on PC versus mobile platforms. Despite its strong Steam Next Fest showing, attracting the most demo players, Once Human's figures illustrate a clear disparity in reach between the two markets.

This isn't to criticize NetEase's PC focus; it's a strategic decision. However, the data underscores the significant differences in audience size and discoverability between PC and mobile gaming, even for established developers.

While awaiting Once Human's release, explore our curated lists of the best and most anticipated mobile games of 2024 to discover exciting alternatives. These lists offer hand-picked selections of top-tier mobile gaming experiences.

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