Gordon Ramsay, the renowned chef, is the latest celebrity to join Supercell's roster of collaborations. He'll be featured in Hay Day, starting today, showcasing a surprisingly calm demeanor. Ramsay steps into the shoes of the absent Greg, introducing new in-game events and features.
Supercell's previous partnership with Erling Haaland opened the door for celebrity collaborations, but Ramsay's inclusion is a particularly unexpected and exciting development. The game features humorous trailers highlighting Ramsay's newfound composure, even including an apology to past Hell's Kitchen contestants.
From today until the 24th, players can benefit from Ramsay's assistance, enjoying a range of new features and special events designed to celebrate his arrival. He'll temporarily replace Greg, who's supposedly off on a fishing trip.
New In-Game Content While the famously fiery chef's calm persona is a surprising twist, this isn't Ramsay's first foray into the mobile gaming world. He's previously released mobile games based on his TV shows. However, his appearance in Hay Day further emphasizes Supercell's increasing focus on celebrity collaborations.
This strategy is particularly interesting because Supercell isn't limiting itself to fictional characters; they're equally embracing real-life celebrities. Considering the generally older demographic of Supercell's fanbase, this approach likely aims to resonate with a broader audience.
New to Hay Day? Check out our Hay Day tips and tricks guide to master the game's mechanics and more!
