Shigeru Miyamoto on Nintendo: 'A Talent Agency with Many Talented Characters'

Super Nintendo World represents a milestone in Nintendo’s journey beyond the digital realm and into immersive, real-world entertainment. Since the company’s groundbreaking announcement in May 2015—revealing a strategic partnership with Universal Parks & Resorts to bring beloved Nintendo worlds to life—the collaboration has blossomed into a global phenomenon. Today, Super Nintendo World attractions can be experienced in Japan, Los Angeles, Florida, and are soon set to expand into Singapore, each location offering fans a unique, hands-on experience inspired by decades of iconic games.

As anticipation builds for the grand opening of Universal’s Epic Universe in Orlando, Florida—including the debut of the first-ever Donkey Kong Country-themed land in the United States—I had the privilege of speaking with Shigeru Miyamoto. The legendary creator behind timeless characters such as Mario, Luigi, Princess Peach, and Donkey Kong shared insights into the creative process behind the theme parks, his collaboration with emerging Nintendo developers, and his vision for the future of gaming. With excitement growing around the upcoming Nintendo Switch 2 console, Miyamoto continues to shape the next chapter of Nintendo’s legacy—one where imagination knows no bounds.