Get ready for a delicious crossover! Genshin Impact and McDonald's are teaming up in a surprising collaboration. This exciting partnership was hinted at through a series of cryptic social media posts.
A Teyvat-Sized Meal?
The collaboration began with a playful tweet from McDonald's, prompting fans to participate in a "guess the next quest" challenge. Genshin Impact responded with a playful meme, featuring Paimon sporting a McDonald's hat – confirming the exciting news!
HoYoverse further fueled the excitement with a cryptic post showcasing in-game items whose initials cleverly spelled out "McDonald's." McDonald's social media profiles then received Genshin-themed makeovers, with their Twitter bio teasing a "new quest" launching September 17th.
This collaboration has been brewing for a while! Over a year ago, McDonald's even playfully hinted at a potential partnership, referencing Genshin Impact's Fontaine update.
Genshin Impact boasts a strong history of successful collaborations, ranging from video game giants like Horizon: Zero Dawn to real-world brands such as Cadillac. Even KFC in China previously partnered with the game, offering unique in-game items.
This McDonald's partnership has the potential for global reach, unlike the previous KFC collaboration which was China-exclusive. Changes to McDonald's US Facebook page suggest a broader rollout.
What exciting in-game items or special promotions await? We'll discover the full details on September 17th!
